Posts by Andrea @ Coppertops

Are you using email marketing consistently, and is it converting for you? Done correctly it offers the highest ROI in your digital marketing strategy, it’s worth taking the time to get it right! The Benefits – your WHY What are the benefits of effective email marketing in your overall digital strategy? Top Tips What are…

Have you tested your website to see how it works on mobile devices? Does it look and feel as it should? It may not be identical but should still have a similar experience for your user. The Benefits – your WHY What are the benefits, and why is a responsive website important as part of…

Most of us are using Instagram to some extent in marketing our business. But do you know whether it’s working well for you, is it giving you results worthy of the time and energy you are investing in it? Do you know the best type of content to post, when to post it, and who’s…

Are you getting found in search engines? Are people organically finding and contacting your business? Is your website working as hard as it should be in bringing in new leads for your business? Always start with a Review! We always recommend starting by reviewing where you’re at, before even trying to figure out where you…

Have you been considering offering an online course but feel overwhelmed at even the thought of it? Don’t worry, we’re going to break it down for you Always start with a Review! We always recommend starting by reviewing where you’re at, before even trying to figure out where you want to go or how you’re…

Content Marketing is posting materials online that are not specifically branded, it is used to spike users interest in specific products or services. Content marketing works because it offers people informative and useful material that they need as they conduct research and travel through the buyer’s funnel. It is so widely done today that many…

The phrase Digital Marketing has really grown legs in recent years, but it seems that not everyone is clear on exactly what it means! So let’s fix that. Elements of Digital Marketing These channels should work together in a consistent way to optimise performance and results. Benefits of Digital Marketing Your business may have more…

Budget “Free” websites are promoted as being as good as – or even better than – full budget sites, leading to disappointment when you discover that the free option is not exactly free, doesn’t exactly meet your needs or you very quickly outgrow its capabilities. Being found There’s an expectation that as soon as you…

By investment, I’m not just talking money. Designing and building a website takes money, time and energy from you and time, energy (and creativity from us). But why is it worth putting the time, energy and money into building a website for your business? It’s your shop window It’s a cliche because it’s true. Your…

I’m delighted to tell you that we have two new Coppertops on the team. Keely and Declan joined the team last Wednesday and have been fantastic additions already. Both are in the 3rd year of their E-Commerce in Retailing course in TU Dublin and are with Coppertops on work experience until September. I’m so excited…

We have 2 weeks to go, the last minute shopping is being done, how can you market your business for the last part of 2021? Let’s do a quick run through some Christmas marketing ideas. Keep it fun Nobody wants to get all serious at this time of year, so keep it light and easy.…

DIY website builders seem like the easy option. This is certainly the message you’ll get if you watch a few videos on YouTube, with ads for all of the self-build website platforms out there telling you how simple it is. And I’m not going to lie, building a website is not difficult. Adding text and…

This Green Friday / Black Friday we are offering a hefty discount on the items that we feel can make the biggest and fastest impact on your business. These offers are valid for one week only (until Friday 3rd December) so don’t delay! Questions? Contact us here